Firefly bubble trouble 2 how to#
When you’re in productive mode, look for clear, step by step instruction for how to do the task you’ve assigned yourself. You’ll also want to draw clear boundaries between your “insight time” and “implementation time.” There’s a time to dream and a time to write, and you need to define which is which. Work in focused bursts, giving yourself recovery time to recharge your creative batteries. So construct rituals that let your brain know it’s time to be productive. It’s very likely that you’ll take the lead on creating your content - at least until you can communicate your vision to a few Zoes who can create it for you. The first thing you should do is pick up Jonathan’s book, because he has a lot of practical ideas about how Mals can adapt from pure thinkers to doers. If you’re a Mal and you don’t have a Zoe yet, you’ll need to be able to uncover your pragmatic side, at least until you can create enough success to build an organization. Vision is nothing without execution - which is why so many brilliant visionaries have a history of being shot down by “practical” thinkers before they finally make their mark. We have to record the audio, build the slide show, write the sales page. Part of what makes a creative life (and every bootstrap business is a creative project) so hard is that Captain Mals are the ones who tend to be drawn to this kind of life, but then we have to turn ourselves into Zoes to actually build something. If nothing is created, there is no creativity For real-life Zoes, see Paul Allen, Derek Halpern, and Warren Buffett. Zoe is pragmatic, tactical, effective, skilled, energetic, and realistic. It’s the Zoes of the world who literally create something, by taking ideas and vision and applying “REP” (refining, expansion, process) to them. Some people don’t recognize Zoe’s style as being creative, but it is. She’s also brave and smart, but her skill lies in following orders. She’s a well-trained soldier, intensely practical, and steeped in tactics and strategy. Zoe Washburne is Mal’s second in command. Part of the difficulty of the creative process is to sift through the thousand possible wonderful ideas, and find one to execute on. And whether you have staff or you’re on your own, you’ll burn your organization out if you try. It’s impossible to execute when you’re facing a firehose of ideas.
In Jonathan’s book, he talks about being an “idea terrorist” in his own companies.Įvery two seconds, I’d have a new idea about what we were going to do, how we’d define the brand, whom we’d serve, what kind of lighting we’d have, the type of music we’d create, the people we’d hire, what they’d wear, the tiles in the bathrooms. The idea terroristīut this type of creativity has a dark side.
For real life Captain Mals, look to Richard Branson, Steve Jobs, and David Ogilvy. You’ll find Captain Mal creatives at the top of virtually every really cool company. Mal is perceptive, decisive, romantic (despite every attempt to be cynical), impractical, impulsive, and brilliant. (And a classic action hero.) He comes up with the plan that’s so crazy it just might work, and his crew works together to make it happen.
He can sum up a tricky situation in an instant, knowing when to fight off the bad guys and when to turn tail and run. The Firefly character Captain Mal Reynolds is the archetype of creative leadership. So let’s talk about how to do that a little less painfully. One of these probably comes easier to you than the other, but chances are that you’re going to need to be able to handle both, at least at first. And part involves refining, expanding, and producing that vision - in other words, actually buckling down and making something. You can call them Kirk and Spock creativity, Jobs and Wozniak creativity, or Phineas and Ferb creativity.Įssentially, part of the creative process involves having brilliant vision and breakthrough insights. They’re also present in your business right now. If you’re not a Firefly fan, don’t worry, because these archetypes are present in just about any epic story you can imagine. I was reading Jonathan Fields’ new book Uncertainty: Turning Fear and Doubt into Fuel for Brilliance this weekend, and one of the insights that struck me the most was his breakdown of the two types of creativity.īecause analogies help us learn, and because Firefly is the best show that has ever been on television, I’m going to call the two types of creativity Mal Reynolds creativity (insight, vision, and brave new ideas) and Zoe Washburne creativity (actually getting something done).
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